Director of Go To Market

More than one third of the food produced in the world is wasted. And that has a massive impact on the health of our planet, with 10% of greenhouse gas emissions coming from food waste.

At Too Good To Go, we have an ambitious goal: To inspire and empower everyone to fight food waste together. We are the world's #1 app for fighting food waste and we work with thousands of restaurants and food retailers to make their surplus food available to local consumers. The magic of Too Good To Go has expanded rapidly across Europe, the US, and Canada, with over 300 million meals saved across our 19 countries to date.

We’re proud of what we’ve achieved so far, but there is still much more to do, and that’s where you come in.

Your mission

As our Director of Go-to-Market, you will be responsible for launching and scaling new features and value propositions across our 19 markets. This includes defining partner value propositions, developing go-to-market strategies (who, what, where, when, and how), driving new features and solution launches, and leading an impactful team of Go-to-Market professionals.

You will be part of our Global Commercial team, impacting thousands of partner relationships and millions of consumers. You will report to our Chief Commercial Officer, and be expected to regularly engage with the Global Management Team, as well as commercial leaders across the company.

Role description

The core objective of the role is to improve the speed and impact of new feature and product launches towards B2B partners (food retailers and manufacturers) in Too Good To Go. Key areas of responsibility include:

• Developing our Go-to-Market roadmap and priorities for new products and features, in close collaboration with Product Management, Marketing and Operations.
• Developing strategies and executing plans for new features and products, including market selection, timing, segment focus and channels.
• Translating product features into strong value propositions, and briefing Marketing for the creation of B2B sales assets.
• Developing and managing launch timelines, milestones, and deliverables to ensure successful product introduction.
• Maturing our Go-to-Market approach and ways of working internally across functions to bring cross-functional teams together to support effective product pilots and introductions.
• Coaching and the supporting personal development of a team of go-to-market professionals, with deep knowledge of our partner value propositions.
• Supporting the portfolio expansion of Too Good To Go into new business areas and models (e.g., our retail technology SaaS solutions).
• Defining key performance indicators (KPIs) and metrics to measure the success of go-to-market strategies, setting targets for roll-outs, and driving accountability across functions to achieve these.
• Coordinating stakeholders, measuring success, and reporting to senior management on the progress of new product introductions.
• Working closely with the sales teams to ensure sales strategies, tools, and collateral support the selling process.